Roku
Roku ( ROH-koo) is a brand of consumer electronics that includes streaming players, smart TVs (and their operating systems), as well as two streaming services (The Roku Channel and Howdy). The brand is owned by Roku, Inc., an American company.
As of 2024, Roku was the U.S. market leader in streaming video distribution, reaching nearly 145 million people.
In June 2026, it was announced that Fox Corporation had agreed to acquire Roku, Inc., for $22 billion. The combined company would become the third-largest player in U.S. television by share of viewing.
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